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Consultants in the Spotlight: 9 pitfalls of an integration project

To help you prepare for a workflow integration project, one of our Consultants and integration experts, Dan McLaughlin, has put together a list of potential pitfalls you could experience, along with some advice on how to avoid them and make your project a success.

Posted by Sophie Jackson

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A solution to those 'exception-to-the rule' impositions that cost you time and money

Most of us already know that there are many different factors that affect how printers lay down a sheet. Quantity, media and product type are great examples, as are: finished size, specific production requirements and the artwork itself. And then there's the human factor - the "We've always done it this way" rule. Things like:

Posted by Sophie Jackson

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5 stages for a successful print MIS integration project

In this article, I describe the different stages you can expect to go through in a typical integration project and offer some advice on what you can do to help make yours a successful one. 

Posted by Sophie Jackson

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Print Is Changing - Industry Report

The demise of print magazines continues to be a hot topic in our industry. Many magazines have decided to keep their presence solely online. Just last month, NME announced they were ceasing production of their physical magazine.

Posted by Sophie Jackson

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Best Blogs and Podcasts to Follow in the Printing Industry

If you’re reading this, you’ll already know that blogs or podcasts are a perfect way to find out facts and learn about new things – such as finding the latest trends in your industry, doing some market research, or even being a great opportunity for networking. The bottom line is that blogs and podcasts are an extremely useful tool for any company! You...

Posted by Sophie Jackson

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Why your customers need you to be experts on marketing automation software

Printing companies need to embrace marketing automation software. Not just so that they can optimize their own sales and marketing efforts, but so they can offer guidance on the subject to their own customers.

Posted by Sophie Jackson

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 Key Roles Printers Need for Industry 4.0

At our last user event I shared with our customers some important insight about what we at Tharstern believe printers need to do to survive industry 4.0 – the much talked about journey towards an automated, ‘smart’ production floor. This insight was taken from our own experience working in the industry and a realisation about what separates our most...

Posted by Amanda Newman

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Using your CRM and MIS to help with Sales and Marketing

Our customers tell us that they have two different approaches to finding prospects and, strangely, it can be related to fishing (stick with us here).  

Posted by Amanda Newman

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Using your MIS to help improve Customer Experience 

Customer Experience is becoming increasingly important in every industry and we at Tharstern believe it’s one of the most important considerations for doing business today.

Posted by Amanda Newman

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Our 3 favorite CX survey tools to help you measure your customer experience

Having been on our own Customer Experience improvement journey this past year or two, we’ve been become quite obsessed with the subject. In fact, at PrintWeekLive! next week, our MD will be delivering a workshop on the topic, and highlighting ways that printers can use their MIS to help them with their own CX journey.

Posted by Amanda Newman

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